WhyHunger, Yoko Ono and Hard Rock International Team Up for ‘Imagine There’s No Hunger’ Campaign

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WhyHunger is teaming up with Yoko Ono, Hard Rock International and thousands of supporters around the world for “Imagine There’s No Hunger,” a global campaign to fight childhood hunger and poverty through the support of sustainable agriculture.

imagineIn its sixth year, “Imagine There’s No Hunger” has helped communities in 22 countries grow enough food to provide over 7.2 million nutritious meals to children and supported programs that taught over 8,800 family and community members techniques for sustained food production.

The campaign has raised more than $5.6 million to help fight childhood hunger with all proceeds directly benefiting WhyHunger and its efforts to build a movement to end hunger and poverty by supporting sustainable  grassroots solutions that inspire self-reliance and community empowerment.

Through December, fans can get engaged online via #ImagineNoHunger, by making a donation to receive limited-edition “Imagine There’s No Hunger” merchandise, available exclusively at Rock Shops at Hard Rock Cafes, Hotels and Casino properties around the world and online at www.hardrock.com/imagine, or by texting the word IMAGINE to 50555 to donate $10 to WhyHunger (Msg and data rates apply http://ow.ly/qjY6x).

“In a time when 1.4 billion people live below the poverty line and 820 million people are undernourished, it’s more important than ever to imagine John Lennon’s vision of world with no hunger and to support organizations in communities around the world that are bringing that vision to reality,” said a spokesperson for the campaign. “In the spirit of John Lennon’s vision, ‘Imagine There’s No Hunger’ works with innovative grassroots partners around the world to feed nutritious farm-fresh food to children in need and teach sustainable agroecological methods of farming to ensure that communities have the capacity and resources to feed themselves today and in the years to come.

“These organizations champion a community-based approach to ending poverty and hunger by providing healthy food today while fostering income-earning opportunities rooted in a local, sustainable economy.”

Learn more at www.WhyHunger.org/Imagine.

The campaign also includes food drives, an employee ambassador contest and live music events at locations worldwide, featuring talent like Kotak, Lissie and more. Ono made an appearance in Tokyo’s Roppongi district on Dec. 5 along with Mayday, a Taiwanese alternative rock band. She said that she experienced hunger in Japan during World War II and that her late husband, who was assassinated on Dec. 8, 1980, would be happy to see his song “Imagine” used for the campaign.

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