Union Bank announced that Senior Vice President Robbin Narike Preciado has been promoted to a regional executive for the Orange County and Inland Empire regions.
Based in Orange County, she reports to Executive Vice President Michael Feldman, head of California Branch Banking. She joined Union Bank in 2010, as a senior vice president and executive director of community banking programs, responsible for managing the Priority Banking programs, Retail Specialized Services and the Branch Banking Sales and Services programs.
“Robbin’s management experience and her long-standing relationships in the community make her the right leader for our Southern California team,” said Feldman. “Her client-focused approach will be essential as we continue to offer financial solutions to a full range of customers, including individuals, families and small business owners.”
A 21-year veteran of Wells Fargo & Co., Narike Preciado distinguished herself in a number of key retail management roles. She served as a national sales manager for Wells Fargo’s Affluent Market Segment, and also was regional president for retail banking for various diverse markets throughout Southern California.
Narike Preciado has been active in a number of nonprofit organizations, serving on the boards of the Orange County Asian Pacific Islander Community Alliance, KOCE Public Television, and the Orange County Business Council.
She has been the recipient of numerous professional and community awards, including Women of Color magazine’s “2011 Top Women in Retail and Finance,” and she was named one of the “Top 50 Women in Business” in Santa Barbara, Ventura, and San Luis Obispo counties by the Pacific Coast Business Times. A native of Southern California, she graduated with a bachelor’s degree in economics from UCLA.